National Event Marketing
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Providing Attention-Getting Visual Marketing Since 1983

Searchlights – Do They Have a Place in Advertising?

Maybe you’ve seen them:  A bright beam of light tracking through the night sky.  Is it a searchlight?  A spotlight? The Bat Signal?  I have childhood memories of sitting in the back seat of our car on the way home from dinner, and seeing a beam of light in the distance.  I remember the curiosity I felt, wondering where they were coming from and why.

That feeling hasn’t changed when I witness these lights in the sky today.  These beams of light definitely attract attention….and from miles away.  So it is understandable that businesses would utilize searchlights to peak the curiosity of potential customers in the area.

  If you want to attract customers to your business or increase attendance to a special event, searchlights are a great way to do just that.  There are a number of different types of searchlights available in the market today.   From the single beam AdLight®, the 4 beam QuAdLight®, or the giant Dominators®, there is a searchlight system out there that is perfect for your outdoor visual marketing needs. 


As a marketing leader, are you looking to increase sales at your store locations? Find out how to attract the millions of commuters that drive by your store ever day.